There are many forms of online advertising; directory listings, banner adverts and search engine sponsored listings.
Good quality directories can be a good source of traffic to your website, especially if they are industry specific. The links in to your website from these directories will also help with your search engine rankings. A note of warning though, adding your site to directory listings can often lead to an increase in spam emails as they are often set up as a means to gather marketing data.
All local businesses should make sure they are listed on Google Places. It is a directory provided by Google and it costs nothing to submit your business. It works entirely by location - when a consumer searches locally for a product or service they are returned a list of businesses in their immediate area.
Advertising on other websites with a graphical advert that clicks back to your site is a great way to pull visitors in.
Operating on a pay-per-click basis these are the adverts you see at the top of the search results in Google. When managed and planned effectively these adverts can be very effective in driving targeted traffic to your website.
The services above can be purchased seperatly or as part of our search engine optimisation programme.
We provide Google AdWord management from £50/month.