Email Marketing
Email marketing is a great way to communicate with existing customers and new prospects alike. Our email marketing suit will ensure your communications are professional, personalised and reflect your brand.
Available as a fully managed service or on a ‘DIY’ license, our email marketing suite provides everything you need including a choice of templates, copywriting service and detailed reporting, allowing you to monitor campaign success.
It allows you to:
- Manage your subscribers
Automatic upload from a ‘subscribe’ form on your website
Option to bulk upload contacts from spreadsheet
- Choice of templates
Either have a template custom-designed; or choose from our pre-designed selection
- Prepare your campaign
Professional copywriting services available
Test your email for performance against spam filters
- Personalise emails
Enter custom fields to personalise your email to the individual recipient
- Auto-responses and Triggers
Automate replies and responses to your recipients when certain conditions are met or events happen (e.g. a click through to a specific link)
- One-click unsubscribe
Complies with email marketing laws via a simple unsubscribe facility
- Reports
View the results of your campaign in terms of the number of emails opened and links clicked
Managed campaigns
Our most popular email marketing service, the managed campaign option sees us take the strain – managing the entire project from preparing your email (with the content you supply or optional professional copywriting) to fully testing it before sending, hitting the ‘send’ button on your behalf and providing you with a campaign statistics report a week later.
Self-managed
For an annual fee we provide you with your own account on our web-based software; enabling you to manage all aspects of your email marketing programme yourself. Full documentation is provided and support is available at our usual rate.
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