Social Media

You’ve no doubt heard the buzz about Facebook, Twitter and the myriad of other social networking sites that exist on the world wide web – but are they relevant to your business?

The answer is, unreservedly, YES!

As these sites continue their evolution and become ever more engrained in people’s daily lives, they are fast becoming a medium whereby people actively buy into pages and profiles reflect their interests. The key factor here is that the consumer is in control – they choose to ‘follow’ your page or profile because they have a genuine interest in what you have to say; compared to many other forms of marketing this is half the battle won!

The key, once you start to generate a good following, is to provide regular, timely updates that are of genuine interest to your target market – from news on new products through to publicising events and special offers to providing general advice you can engage your audience in two-way communication; answering their questions and building a real conversational relationship.

How the Stafford Website Company can help

In our experience, there are three main barriers to companies setting up their own social media profiles. These include:

• Not knowing where to start / lack of confidence in operation
• Fear that keeping profiles up-to-date will be time consuming
• Concern that they ‘won’t have enough to say’

We’re here to help you overcome these problems and help you establish sleek, professional social media profiles that will work hard for your business. We can:

Set up & customise your profiles

We’ll advise on the best social media sites to suit your business and can either instruct you on how to set up a basic page or set up on your behalf, and can then customise its look and feel to reflect your branding.

Give you the tools to keep your profiles up-to-date quickly and easily

While you may want to invest some time in the early days to recruit followers from existing customers, friends and family, managing a social media profile should not take up a lot of your time. It’s quick and easy to make updates and we can even provide you with links to services that will allow you to update profiles on several different media (i.e. Facebook, twitter and Linkedin) simultaneously.

Advise on the kind of messages you want to give out

Our in-house PR specialist can provide advice on the kind of messages to send out that will be relevant for your target market – by the time you get a feel for the kind of things we recommend, you’ll find you have plenty to say! Just updating your profile once or twice a week is sufficient to keep in touch with your social media followers – although if you have more to say, there’s nothng stopping you!

Get Started!

Simply call us up on 01785 711550 or fill in the small form below and we’ll discuss your campaign objectives with you and together we can get started with Social Media marketing..